Don’t Check Your Brain at the Door When Spending on Construction Equipment Technology

Equipment managers in today’s digital age of automated and semi-automated construction equipment and agricultural machinery must determine how to best use those tools according to an article that appeared on the ConstructionEquipment.com website last summer.

“Manufacturers have rightfully incorporated [construction] technologies into their machines that improve efficiencies, reduce downtime, and maximize machine life,” Rod Sutton explains in an article titled, “Don’t Check Your Brain at the Door.”

But, warns Sutton — editorial director of Construction Equipment magazine and in charge of editorial strategy, who also writes a monthly column for The Sutton Report — “The danger lies in presuming the [construction] technology trumps experience and fleet knowledge.”

Not All Construction Technology is the Right Construction Technology

According to Sutton’s article, while intelligent machines, automated machine control, digital mapping, telematics, and other machine technologies can improve both construction production efficiency and construction quality, efficiency and quality only increase if fleet managers make the right decisions, “today’s fleet manager must approach the changing nature of their job responsibilities, chief of which is placing the right [construction] machine in the right person’s hands at the right time and place.”

But, prior to deciding which machine operators are the right operators for a given technology, equipment managers must first determine which construction technologies are the right technologies for a fleet.

Construction Costs Versus Construction Profits Still the Bottom line

Not every construction technology is right for all pieces of heavy equipment. Not every member of equipment operating crew is capable of using digital construction technologies to maximize production and efficiency. And not all technologies are worth the price of purchase and/or the cost of developing the expertise required to utilize it.

Furthermore, the bottom-line question with respect to all construction technologies — digital or otherwise — is, “how much profit will the technology save or generate?”

The bottom line with respect to the value of all technologies is the bottom line — money.

Bottom Line: the Rentar Fuel Catalyst is a Diesel Fuel-Saving Technology that Increases the Construction Profit Margin

Something very few construction technologies can accomplish, the Rentar Fuel Catalyst serves two seemingly conflicting ends: protect the environment and generate profit, large sums of profit. And, what the Rentar Fuel Catalyst does for the environment is breathtaking. The Rentar Fuel Catalyst can reduce emissions of a large number of greenhouse gases by up to 50 percent; reduce black smoke by up to 44 percent; reduce elemental and organic carbons by up to  35 percent; drop sulfate emissions by up to 20 percent; and reduce CO2, NO, Nox, and SO2 by up to 20 percent.

But, the monetary value of the Rentar Fuel Catalyst isn’t lowered emissions. Reducing emissions and greenhouse gases is a noble, altruistic motivation to use the Rentar, but it is not profitable.

Unparalleled Diesel Fuel Cost Savings Associated with Rentar Fuel Catalyst

Dramatic increases in diesel fuel combustion efficiency are where the monetary value of the Rentar lays. If the bottom line in construction is the bottom line, the bottom line is the Rentar.

The Rentar Fuel Catalyst may be the most valuable construction technology available today considering the amount of fuel this mechanical, pre-combustion diesel fuel-saving device saves for big and small operations alike.

Spending on the Right Construction Technology

As Sutton concludes in his article, “Professional equipment managers must continue to rely on their experience as they find ways to use new technological tools to the benefit of their projects.”

Experienced or not, fleet and equipment managers can understand the bottom line.